
2009 is over half gone already! Wow, time flies! I feel I have gotten into a pretty good groove, and I am definitely happy about how my goals are progressing.
On January 4, I published my goals for 2009. Now that we’re over halfway through 2009, let’s take a look at each of them and how I am doing:
1. 350 paying customers for Inspiring Innovators by the end of 2009.
In April, I mentioned I wanted to stop procrastinating and launch my new site, Inspiring Innovators. What is Inspiring Innovators? In a nutshell, I’m giving you access to some of the Internet’s top entrepreneurs, with audio interviews and how-to guides so you can start your business by replicating their businesses. There will be a huge demand for this from those of you who want to start an online business, but are looking for an idea or more guidance.
Internet entrepreneurs are hard to get in touch with! Since they can work from anywhere, many of them live in remote locations. They travel often and you aren’t likely to bump into them in traditional networking venues. You can go to Internet marketing conferences, but they’re usually speaking at those and are just swamped!
I decided to use my influence to ask them the same questions you would ask. How did they get started? Do they have any special skills that lend themselves well to making money online? Where did they find customers? I am picky about who I am interviewing, only picking entrepreneurs who started by working from home, bootstrapped their businesses, and are making a full-time income online.
I was surprised at how well the first interviews turned out! These successful people offer a wealth of information. Each case study is at least 30 minutes long and includes a transcript and a how-to guide so you can follow in their footsteps.
Inspiring Innovators will be a paid membership site; the price will be $27/month, with a discount to the first folks to sign up. Why paid and not free? I want to create a community of people who are serious about taking their Internet businesses to the next level. Also, I can do cool things, like hire people to write in-depth articles, bring in paid experts to help you, and do webinars myself and answer your business questions. I will be working tirelessly to ensure you get amazing value from your investment!
The site isn’t up yet, mainly because I am waiting on final approval for a merchant account so we can process payments, and because I’m tinkering with a few technical issues. However, the first interviews are there and ready to go. I will work hard to make my commitment of 350 paid members before the end of the year. Considering the value proposition, I don’t think it will be too hard to meet this goal. It entails some fun challenges, too, like attracting affiliates and learning Google Adwords. I look forward to this!
Every time I write about Inspiring Innovators, by the way, people worry that I will stop writing here, or that this blog will become a members-only paid site. That will not happen! erica.biz will always be free, and I will continue to write at least one high-quality blog post per week.
2. Grow erica.biz to 4000 subscribers.
As of today, I have 3,749 subscribers, which means I am most of the way there! I will hit this goal easily. So what’s next? I have a lot up my sleeve.
I have been wanting to release an ebook for a while. Good news — I am close to being finished with my first one! The even better news is that it will be totally free; you won’t even have to sign up for my free business tips to read it.
The ebook is called Blog Success Manifesto. Its goal is to help you gain your next 1000 blog subscribers in record time. In it, I pour out a ton of secrets, including a recent easy tweak I made that doubled the number of new subscribers per day here on erica.biz.
This will be a great resource for those of you who are blogging now or who are interested in starting a blog. I’ve read a lot of information on setting up a blog, and honestly, I haven’t seen a free guide as comprehensive as the one I am about to release.
Expect it in August at the latest. (If you get my free business tips, I’ll notify you when I release it!)
My stretch goal for the end of the year is 10,000 subscribers, but really, I’ll be happy as long as I see continual growth. Blogging is a marathon, not a sprint, and I know as long as I keep posting great content, things will continue to go well.
3. Complete our move to San Diego.
This one is DONE! We moved to Solana Beach, CA as of July 1. I really love it here. We live less than a mile from the ocean, and get a nice cool breeze throughout the house. (No A/C required!) Plus, there is plenty of great food (including Mexican food — my favorite!), interesting people to meet and hang out with, and lots of stuff to do.
San Diego is expensive compared to the rest of the U.S., but it is surprisingly cheaper than the Bay Area. It’s also more relaxed — I don’t see as many people slaving away late at night in offices, and I see a lot more people outside enjoying the great weather. Not long ago, I grabbed a burrito to go from a local taco stand and walked from the taco stand to the beach. I sat on a big rock on the beach and ate dinner while watching the surfers catch waves and folks walking, playing football, and enjoying the late afternoon sun. (You Bay Area folks have no idea what you’re missing!
One great thing about living here is I don’t feel the need to jet off to paradise very often. Why fly somewhere and pay for expensive hotels when I can walk to the ocean from my house?
When people ask me why I moved to San Diego, I usually reply, “I can work from anywhere, so why not live in paradise?” It’s totally worth starting an Internet business in order to be able to live where you really want!
An Update: Health Problems
About a month ago, I revealed some health problems that were causing me to become exhausted and sleep for some 12-15 hours a day. These problems were the primary reason I did not launch Inspiring Innovators as intended in April. Here’s what I found out:
My blood test revealed several issues. The chief issue was that I had an acute infection — which, based on the test, was mono! (No wonder I was sleeping so much.) Currently, the doctors are performing another test to see what else, if anything, is going on in my gut. These problems are very common, so if you’re feeling tired and you don’t know why, see a qualified health practitioner and get as many tests as you need to help track it down!
The test also revealed two nutrition-related problems: reactive hypoglycemia and insulin resistance. I now have several supplements that I take with each meal. Also, I recently switched to a low-carb diet. I have to watch my intake of things like bread, flour, and beans. Since meat wasn’t the issue, I stopped being pescetarian and started eating healthy lean meats — turkey and game meats. (I still don’t eat chicken, and I eat minimal red meat.) I’ve noticed that these meats no longer give me indigestion; a sign that something is going in the right direction. I still cannot eat many high-glycemic index fruits without feeling sick, so I eat vegetables instead.
I assembled a team of three natural health practitioners — a nutritionist, a chiropractor, and an acupuncturist. I found them based on opinions of other people I trust. I’ve stopped taking advice from the Internet; there are just too many opinions out there. Instead, I ask the three of them any health questions I have. Surprisingly (to me), they all tend to have similar answers. I’m now doing acupuncture every week (which I also highly recommend — no, it doesn’t hurt, and yes, it freaked me out at the beginning too!)
I am feeling much better and am amazed at the difference in my energy levels in just a couple of months. The lesson I learned from this ordeal was to find doctors I trust and work with them to help find the right cures for my body, instead of trying to self-diagnose online. I couldn’t have made a better choice.
Look for another goals update in October. Thank you for reading!
Recommended Reading:
- 2009 Goals Update: Perfectionism is Your Worst Enemy. My April, 2009 goals update, as well as a harrowing story of how my perfectionism cost me thousands of dollars.
- 2008 Year in Review and 2009 Goals. My goals as posted in January, 2009. Did I meet my 2008 goals?
- You Are Worth More Than You Think: Overcoming The Key Reason Entrepreneurs Fail. One of my favorite posts; if you haven’t read it yet, it’s worth a look!
Like this entry? You will love getting my free business tips! No spam, and I won't give your email address to any other company.








30. July 2009 at 6:32 am
I look forward to the Innovator website when it comes up
.
I’m sorry you don’t feel well. I am skeptical of chiropractic and acupuncture. My understanding is they are not even based on science, i.e. double-blind experiment and observation. I think they’re more common on the West Coast, but I think of them as fringe here in the Midwest. Either way, I hope you get to the bottom of the problems.
30. July 2009 at 8:31 am
Erica,
Your story is fantastic and one I can relate to. Being able to set goals and achieve them or even get close is the true mark of determination and persistence. Good to see your health problems aren’t holding you back either. Best of luck on your goals and maybe I’ll see you around San Diego sometime!
cheers
BJ
30. July 2009 at 9:47 am
Glad you’re getting some health stuff worked out Erica! That’s fantastic. Good update, I’m looking forward to Inspiring Innovators!
30. July 2009 at 10:32 am
Well, you are up another 10 subscribers on this site since you posted this article. You seem to be setting and achieving those goals really easy.
30. July 2009 at 2:46 pm
First, your posts are incredibly inspiring. I too have been retired (Due to also selling first business (Web Development) – now, absentee owner of a media company). Although this is my second visit to your site, it is a pleasant place to hang out and spend time. As well, I can relate to the change of lifestyle (Up the road in L.A.). Looking forward to Inspiring Innovators.
30. July 2009 at 7:26 pm
Erica, thanks for being such an inspiration with your business sense, ambition, generosity, and goals. It’s very inspiring to watch you take on your challenges. Way to go!
31. July 2009 at 8:50 am
Erica – I moved to San Diego over a year ago and don’t think I can ever leave. It is amazing here! You should try picking up a board one of these days and joining those surfers. It’s not too hard and is a great way to de-stress. Glad you’re enjoying your surroundings
31. July 2009 at 8:58 pm
@Jason: 10 new subscribers every day is about average for me. At least Feedburner isn’t being chaotic recently, and is showing subscriber counts pretty accurately!
@Bj, Debtkid, VAL, Steve, Shane: Thank you! I recognize some of you as regular readers/commenters…I appreciate your loyalty!
3. August 2009 at 11:02 am
Congratulations on (almost) reaching your 2009 goals!
I’m looking forward to the ebook, sounds like an interesting reading already. Take care.
8. August 2009 at 9:47 am
You’re way ahead of my 2009 goals, but that doesn’t mean I’ve given up on them. Just gave my report on my blog; hey, at least I have goals, right?
8. August 2009 at 10:25 am
Hi Mitch,
Yes! And you’re posting them publicly, which is awesome! Keep up the great work.
-Erica
12. August 2009 at 12:18 am
Yes, It’s great~
Congratulations on (almost) reaching your 2009 goals!
1. September 2009 at 1:42 pm
Hi Erica,
Congrats on crossing the 4000 mark (as per your feedburner counter) as well as your move to San Diego. It’s not as cool as Santa Barbara (where I’m from) but it will do
Anyway, I just signed up on your list and was wondering if you had already created “Blog Success Manifesto?” I’d love to get a copy if you are done with it. Thanks, Erica!
Paul
8. September 2009 at 1:10 pm
Hi Erica
I’m new to the site and look forward to reading through your posts.
Happy to hear you’re feeling better.
Cheers
Phil