Archive | Marketing RSS feed for this section

“Crowdsourcing” Your Logo Design: Should You Do It? (99designs Review)

3. February 2010

50 Comments

When it comes to getting a logo designed, you have a lot of choices. Should you hire someone you know personally? Someone another company recommended? Or should you try a site where you can offer a logo “contest” and pay the winner for a logo? I’ve used several different options to get logos throughout the years: I’ve [...]

Continue reading...

Drive More Traffic to Your Blog or Website With Guest Post Secrets

1. February 2010

11 Comments

If you have a website, or a blog, and you want more traffic to it, please read this post carefully. I bought erica.biz and moved my blog over to it in December 2007. At the time, I had negligible traffic and only 70 subscribers–mostly my real-life friends. By December 2009, two short years later, I [...]

Continue reading...

The Complete Guide to Creating An Information Product

29. December 2009

38 Comments

Do you believe it takes a lot of money to create an information product? How, exactly, does one go about creating an information product? Let’s take a look at the actual development process for an information product.

Continue reading...

How Loyalty Card Schemes Suck You In and Rip You Off

20. November 2009

36 Comments

Loyalty card schemes may be costing you cash. I am outraged, and I have no one but myself to blame. There are two grocery stores I shop at regularly: Albertsons and Ralphs. Albertsons is a SuperValu store, which those of you in other parts of the United States may know as a Lucky, Bigg’s, Cub Foods, or [...]

Continue reading...

How Do All Those "Idiots" Make So Much Money?

8. October 2009

33 Comments

Does it drive you nuts that some idiot with a terrible product seems to be constantly making sales, when you know your product is better? What’s the difference between you and that “idiot”?

Continue reading...