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Choosing The Best Domain Name for Your Business

22. July 2010

66 Comments

Choosing a domain name: Your difficult questions answered! What domain name should you choose for your business? Is a .com still important? Should you pay hundreds or thousands of dollars for a .com, or just register a .biz or other extension? Are Google search engine ranks affected by whether you have a .com or not? [...]

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Warning: Your Customers May Be Stupider Than You Think!

1. July 2010

43 Comments

I was stymied recently…by cheese. I was at a local high-end grocery store buying meat, produce, and a pile of gluten-free goodies. Richard, who has recently gotten into cooking, decided to make organic hamburgers for dinner. We were out of cheese, so I walked over to the cheese section to pick up some cheddar slices. [...]

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Could the Biggest Obstacle to Your Success Be…You?

25. June 2010

33 Comments

Often, we believe that if only we knew “how to” do more–more blogging, more Tweeting, more SEO or social networking–that our business would be successful. But all the “how to” information in the world won’t help your business succeed. Your own ingrained beliefs are stopping you without you even knowing it. In fact, the biggest [...]

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How Writing a Story Can Strangle Your Business

11. June 2010

31 Comments

I was helping a friend out with her business recently…giving her some advice and coaching on pricing. She is setting up a workshop to teach others how to start a business in her niche. I felt her price for the workshop was too low, and told her so. Her response: “Well, these people are just [...]

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Frazzled? Overwhelmed? Try Creating a Product Roadmap!

3. June 2010

35 Comments

A product roadmap helps you figure out where your business is going.Amy asked, in a recent comment, “Do you have a plan on how not to overwhelm yourself promoting 10 products after they are all launched? Thinking of your 10 separate products reminds me of the traditional business advice of only focusing on one start-up [...]

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